Student housing · Website, ads and tracking
Cedar Student Housing
- Problem
- 38 open rooms across six student housing communities as fall leasing approached.
- What I did
- Rebuilt the website to make it easier to explore six communities, apply online and request a tour, alongside the broader leasing effort.
- Result
- From 38 open rooms to 4. The client reported filling 34 rooms, an 89% reduction in open rooms. Google Search ads received 401 clicks and 5,282 impressions.
Client-reported leasing outcome as of September 1, 2026, across all acquisition channels. Ad metrics: July 18 to August 31, 2026.
